Twitter

<h2></h2>
<h2>Mobile Email View</h2>
<p><a href="http://reallygoodemails.com/wp-content/uploads/2014/06/Customer-Anniversary-Email-Design-from-Twitter_Mobile.png"><img class="alignnone size-medium wp-image-1259" src="http://reallygoodemails.com/wp-content/uploads/2014/06/Customer-Anniversary-Email-Design-from-Twitter_Mobile-286x400.png" alt="Customer-Anniversary-Email-Design-from-Twitter_Mobile" width="286" height="400" srcset="https://reallygoodemails.com/wp-content/uploads/2014/06/Customer-Anniversary-Email-Design-from-Twitter_Mobile-286x400.png 286w, https://reallygoodemails.com/wp-content/uploads/2014/06/Customer-Anniversary-Email-Design-from-Twitter_Mobile-107x150.png 107w, https://reallygoodemails.com/wp-content/uploads/2014/06/Customer-Anniversary-Email-Design-from-Twitter_Mobile.png 550w" sizes="(max-width: 286px) 100vw, 286px" /></a></p>
<h3>Strengths</h3>
<p>This is a lovely email. It&#8217;s a plain and simple birthday greeting to remind you how long you&#8217;ve been with them and that you matter to them. I call this happy design, the email has a playful feel to it and it might even put a smile on your face.</p>
<p>The email is aesthetically pleasing. A good colour palette, centred content, very little content, and a big image.</p>
<p>But what good would this email be from a business perspective without a call to action? And of course that would be to use Twitter by tweeting!</p>
<p>The footer is nice and simple. I find &#8220;Opt-out&#8221; a friendlier word choice than &#8220;Unsubscribe.&#8221; Their physical address is a bit more difficult to see, because it&#8217;s not as important. But it has to be there to comply with the <a href="http://www.business.ftc.gov/documents/bus61-can-spam-act-compliance-guide-business">CAN-SPAM Act</a>. If your emails don&#8217;t tell your recipients where your business is located, that could increases the chances of your emails being caught by spam filters.</p>
<h3>Weaknesses</h3>
<p>I can&#8217;t find any. What do you think? Tweet me your thoughts at <a style="text-decoration: none;" href="https://twitter.com/dideler">@dideler</a>.</p>
<p><sup>Commentary by <strong>Dennis Ideler</strong>   •   <a style="text-decoration: none;" href="http://reallygoodemails.com/?s=Dennis+Ideler">View more commentary by Dennis</a>   •   <a style="text-decoration: none;" href="https://twitter.com/dideler">Follow Dennis on Twitter</a></sup></p>


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