Hi Smiles Davis,

Successful website and app optimization requires more than good intentions. You need a comprehensive approach that leaves nothing to chance.

Join experimentation guru Jonny Longden on our May 13th webinar to learn how to implement a data-driven digital optimization strategy at scale. With 13 years of experience in optimization for major brands like Nike and Visa, Longden will teach you how to pair the right resources and skill sets that enables pinpoint website and app optimization.

In this session you’ll learn:

• Why conversion optimization skills aren’t universal, and require a well-rounded team
• Which digital optimization skills are must-have fundamentals versus advanced abilities
• How to plan and future-proof your optimization program by assembling the necessary talent and resources

Register for this May 13 webinar session and take away a new perspective on how to manage digital optimization teams and resources.