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BFCM 2021 tactics people loved + loathed

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Plus, what experts say is a must-have for 2022.

ISSUE 20  x  DEC 2021

FEATURED STORIES

Love this, loathe that

Check out the Cyber Weekend tactics people fell head-over-heels for and the ones that fell flat.

An essential for 2022

The experts have spoken: Creating a customer-centric online experience is a must.

Marketing campaigns, holiday edition

7 tips for creating a festive marketing campaign that drives sales.

In it for the long haul

5 ways you can maintain brand loyalty beyond the holidays.

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