Great color use, mixing up product photography with illustration, is a winner, and they are finally using a bit of live text. 🎉
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Looks aren’t everything. Does this email follow key accessibility best practices? Our friends at Litmus ran the test.
Email headings should be well structured. This will help screen readers easily navigate content.
Specifying "alt text" for these images helps screen readers describe the image.
Table roles should be clearly defined. This helps screen readers determine how to interpret the table.
Emails should have a "meta content-type" and defined character set.
Larger paragraphs of text should be left-justified to improve readability for some readers.
Without a [lang] attribute, screen readers will assume the email is in the default language the subscriber chose when setting up their screen reader. If your email is not in that user’s language, the screen reader may not accurately transcribe your message.