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Three Jackets Every Man Needs this Winter

A great layout that isn’t seen much from retailers (Compare it to how Jet.com or Fab.com does categories in their emails and you’ll see how different it is). Essentially, they have picked some great images (although I would have liked more of a staged image of all 3 jackets that are represented in each category as a single photo-shoot) and have great copy and then repeat the layout for the next category. I would have also filled in the CTA buttons, but that is just my preference.

1. Intro to broader category
2. Sub-Category image
3. Sub-Category descriptor
4. CTA
5. Top 3 best-sellers from Sub-Category
6. Repeat

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