KIDLY

Really simple &#8211; one call to action so it isn&#8217;t overwhelming. The penguins are adorable and made me smile &#8211; different to all the product, product, product emails I&#8217;ve had today. (Kidly is an ecommerce startup selling cool toys etc. if you&#8217;re not familiar with it &#8211; I realise there&#8217;s no context in the email).
<a target="_self" class="button visual-button large default" href="http://reallygoodemails.com/wp-content/uploads/black-friday-6-awesome-deals-ftw.html"> View the Live Email </a> 
<a target="_self" class="button visual-button large default codepen" href="https://codepen.io/reallygoodemails/pen/yPqGWM"> Edit on CodePen </a>

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Behavioral

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