This week we’ve got three resources to help you polish your content marketing and SEO skills:

In this episode of “Small Business, Big Results,” Brian Dean sits down with Benji Hyam, co-founder of Grow and Convert and Wordable.io. Tune in to learn how to convert traffic into leads and sales, which channels to prioritize, and what types of keywords to focus on. Plus a fun, rapid-fire Q&A at the end.

More than 30% of Google searches are related to location. That’s billions of searches every day. If you have a local business or serve a geographical location, local SEO is the best way to get to the top of these search results. Read this guide to learn how.

Google makes thousands of algorithm changes every year. Most go unnoticed. But some can severely impact your site’s rankings. This article breaks down how to stay on top of algorithm changes and best respond when your site is negatively impacted.