↳ Kiel D. Mutschelknaus
Designing is great fun, when you have lots of ideas to sketch on and play with. What are the strategies to apply when you don’t? Céline Lamée of Lava Beijing will talk about her own experiences about this and she will share some tactics & tips that anyone could apply easily after this session.
This session is for young designers or anyone who needs some advice on overcoming creative blocks. There will be a Q&A segment plus a homework assignment given after the session.↳ Verònica Fuerte (HEY Studio)
@veronicafuerte
@heystudio
@heyshop_
www.heystudio.es
Is brand design only applicable for the conventional branding systems and collaterals? During this 2-session masterclass, Verònica will be sharing real life design tips and thought processes that she has gathered since the inception of HEY Studio. Students will be taken through ideas and hands-on exercises and team projects. Veronica will be personally guiding you through the assigned projects. There is a Q&A slot set aside during each session.
↳ Sasha Fominskaya (LAVA Beijing)
@sashafominskaya
@lava_beijing
@opensesame_magazine
www.lavabeijing.com
↳
Yah-Leng Yu (Foreign Policy Design)
@yahlengyu
@foreignpolicydesign
www.foreignpolicy.design
This masterclass will cover the basic brand design processes and key components that will make a brand design great and memorable. Yah-Leng will take you through the studio’s processes and best practices in developing a brand design. Materials that will be covered include logos, symbols, brand systems as well as other non-visual components. She will be sharing tips and as well as advisory during Q&A session.
↳ Arthur Chin (Foreign Policy Design)
@_arthurchin
@foreignpolicydesign
www.foreignpolicy.design
Have you had to make changes to your design work that you disagreed with? Have you had to pitch your design work to people who aren’t designers and do not seem to understand design? Have you gone through multiple rounds of design edits that you lost count, or no longer know where your design is heading?
In this session, it is a peek under the heavy black curtain into understanding how the world really works and how a good designer can become a great designer.
This masterclass is organized into 4 major sections of knowledge that will help shed light in effectively using both the Chinese and Latin (English) typography in design.