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How brands are shaping self-care at home 💅
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The Growth Edition #7
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A link roundup about growing your business in the wellness space. Our Work Contact Us |
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Volume No. 7May 2020The State of Product Subscriptions in 2020 ReCharge just released a comprehensive report available for download on the state of physical subscription commerce in 2020. The report compiles data from over 4,000 merchants across 12 different verticals like Beverage, Home, Health & Wellness, and Fashion. Whether you offer subscriptions or not, you should be able to glean some useful insights from it. As face masks have become a necessary part of our everyday lives, a booming mini industry of fashionable face mask designers has emerged. AdAge's Ilyse Liffreing reports on the rise of fandom face masks made by sports leagues, record labels, and movie studios. — by
Ilyse Liffreing
How Instagram Took Over Our Pantries Over at Modern Retail, Cale Guthrie Weissman writes about how our new indoor lifestyles are causing a shift in our kitchen pantries. Flavor-boosting sauces, veggie chips, and alternative flours have all seen a boost in sales recently, especially when they come in Instagram-friendly packaging. — by
Cale Guthrie Weissman
People Are Panic-Buying Pelotons The New York Times takes a look at one of the pricier consumer "panic buys" of late: Pelotons. While many companies are struggling, Peloton is benefiting from new consumer habits. "The demand is through the roof,” Peloton chief executive John Foley told the Times. “It’s not just people wanting more bikes, but if they have one, they’re using it more." — by Erin Griffith From Our Blog Barrel's Emily Hogoboom takes a look at how beauty and skincare brands are reacting to consumers' growing interest in self-care during the COVID-19 pandemic. — by Emily Hogoboom
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Barrel
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