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November news from Litmus

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Interactive email, iPhone X previews, list-unsubscribe, bulletproof buttons, and more.

interactive email, oh my!

Interactive Email: Opportunities and Challenges

Hamburger menus, image carousels, and even shopping carts—interactive elements we never thought were possible in email are becoming more common. We break down the opportunities and challenges of interactive email.

See the pros and cons →

embrace it

The Ultimate Guide to List-Unsubscribe

List-unsubscribe strikes fear into the hearts of many marketers. But it shouldn’t! Discover what list-unsubscribe is, how it works, and why an easy unsubscribe is actually a good thing.

Don’t fear the unsubscribe →

iPhone X

iPhone X Email Previews
are Here

Curious to find out how the iPhone X will affect your email campaigns? Great news—we’ve added Apple’s latest device to Litmus Email Previews.

New email clients can introduce unforeseen rendering issues for your campaigns. Sign up for Litmus and start testing today in all popular email clients and devices including iPhone X, Outlook for Android, and Apple Mail 11—and never send another broken email.

Sign up now →

buttons buttons buttons

Everything You Need to Know About Bulletproof Buttons

Marketers have moved away from using image-based call-to-action buttons in their emails due to image blocking and accessibility concerns. The alternative? Bulletproof buttons. Learn what a bulletproof button is and how you can use them in your emails.

Build better buttons →

the coolest tactic

Email Pixel Art: The Rarest and Coolest Defensive Design Tactic

Including pictures in your emails even when images are blocked is possible with pixel art. Learn how and understand some of the issues you need to consider before using them.

Transform your emails →

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– WEBINAR RECORDING AND Q&A –

The Root Cause of Poor Email Deliverability

Discover the various ways that marketers try to improve their poor email deliverability and learn which tactics work best. Download the slides or catch up on the webinar recording and let Litmus Research Director Chad White and Product Manager Jay Brangiforte answer your burning deliverability questions.

Watch the webinar →

Make It to the Inbox, Not the Spam Folder

Quickly identify issues preventing your email from being delivered and improve your chances of reaching the inbox with Litmus Spam Testing. Try it free for 7 days when you start a free trial of a Litmus Plus plan.

Start my free trial →

music to your emails

The Email Design Podcast

Join hosts Kevin Mandeville & Jason Rodriguez as they talk about the latest news in the email world.

Subscribe to the #EmailDesignPodcast on iTunes, YouTube, SoundCloud or follow along on Twitter.

youtube       soundcloud       itunes

Sign Up for a Free Litmus Demo

New to Litmus, curious, or just need a quick refresher on how Litmus can improve your email creation process? Join our customer support team for a walk through of the Litmus Email Creative Platform.

Register now →

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