Squarespace

This retention email from Squarespace is excellent. It lets me know that I have run out of time and only have a brief 24 hours to activate my account. It&rsquo;s clear, and it's a great way to keep me engaged. As with other Squarespace emails, there is a clear call to action and an illustration of the product&rsquo;s benefits. The Squarespace team signature always adds extra personality. They always make sure that any buttons that are images are backed up by links within the body of the text &ndash; smart.
The title could be more compelling. The fact that my free trial expires in 24 hours doesn&rsquo;t necessarily inspire me to get my ass in gear and do anything about it. That&rsquo;s a brand and testing issue, though.
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Squarespace

Retention Email Design from Squarespace

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Behavioral

Squarespace

Retention Email Design from Squarespace

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