If you don't like to have fun or learn new things, then stay away from Greenville. Tickets to UNSPAM (Jan 27-28) just went on sale.
This interactive in-email quiz is a fun and easy way to help our customers determine the best site builder to make their dreams a reality with GoDaddy. It is mobile-optimized, and the actual email code includes a fall-back for clients that don't support interactivity.
This email was the educational component of a three-email series, with the first email recognizing the customer has an unused domain and the benefits of attaching a website, followed by this one educating on which site builder would be the best fit and finished off by the third send offering a discount on their site builder.
The entire campaign successfully engaged the intended audience with a 58% open rate on the final email.
View this campaign across popular email clients. Plus, verify your email is on-brand and error-free with a free trial of Litmus.
Looks aren’t everything. Does this email follow key accessibility best practices? Our friends at Litmus ran the test.
Emails should have a "meta content-type" and defined character set.
Email headings should be well structured. This will help screen readers easily navigate content.
Specifying "alt text" for these images helps screen readers describe the image.
Without a [lang] attribute, screen readers will assume the email is in the default language the subscriber chose when setting up their screen reader. If your email is not in that user’s language, the screen reader may not accurately transcribe your message.
Table roles should be clearly defined. This helps screen readers determine how to interpret the table.
Larger paragraphs of text should be left-justified to improve readability for some readers.