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Toyota’s power move against a crazy ransomware attack


It was just like a movie.

But instead of holding up a bank, someone was holding up Toyota of Orlando's CRM. Wild times.

But this was not a problem void of a solution. Enter Spencer Siviglia slingin' Zaps. He kept leads humming and sales running with solutions he spun up on Zapier.

His power moves:

  • An inbound message router to collect and assign leads and messages
  • A phone logging form for sales to use with auto-assignment
  • An AI lead assessor to categorize and extract types of leads

What started as a quick workaround became the foundation for an automation strategy that powers nearly every department.

Take that, malicious ransomware actor.

Do you want to prepare like Spencer?