We gave ourselves a facelift

New brand. Same Shakti.

For years we’ve focused on the relaxing side of acupressure–that feeling you get once you’re past the “Ouch!” and well into the “ahhh”. Recently, however, we asked ourselves why.

We’d always been a little shy about the spikier side of things (because wellness is meant to be relaxing right?), but we realized we can’t have one without the other.

Leaning into discomfort is what acupressure is all about. It’s not unlike saunas or cold plunge–or gritting your teeth for a later reward–and it’s essential to where we are now.

You can expect a bit more color, for one. But wellness is still what we’re here for. India has always been a huge part of why we started this, so we’ve also taken the opportunity to highlight that side to us.

Our commitment to the world’s best acupressure products hasn’t changed a bit, and you can expect more game-changing announcements in the coming weeks and months.

Since launching our Premium Bundle, we've also been looking at more tools to complement your experience. We can’t say much more than that, other than keep your eyes peeled.

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