THE 2025

EMAIL DESIGN TRENDS:

WHAT WORKS, WHAT DOESN'T,
AND WHY

Real talk about this year’s top design trends with our panel of email experts—what’s effective, what’s accessible, and how you can power up your own emails with them.

Curious about the year’s top email design trends? Maybe more curious about what to do with them?

hand making the sign of the horns, halftone

Ah, trends. They come, they go… and sometimes they even circle back wearing wide-leg jeans.

But email design trends? Those are trickier. Which ones actually help you engage your audience, and which are just shiny distractions? How do you make them work in your workflow? And are they even inclusive to everyone you’re sending to?

In this live session, we dug into 2025’s biggest email design trends through the lens of accessibility and inclusion—alongside our all-star, all-British panel: Paul Airy, Jaina Mistry, and Mark Robbins.

Expect answers to burning questions like:

  • Are these trends legit or just “popular kid” energy?
  • Which welcome everyone in, and which accidentally leave people out?
  • Also, is it marma-lawd or marma-laid? (Vital research.)

This session’s for anyone with an interest in email design—whether you’re a pixel-pushing pro or just want to give your campaigns a glow-up. You’ll leave knowing:

  • The principles that actually drive trends
  • How to use them in your own designs
  • How to make your emails shine and reach more people with accessibility best practices

The cards point to...
Beefree

Cards flipping reveal you Beefree destiny

The cards point to...
Beefree

After this reading, the cards are clear: every subscriber matters. Beefree gives you the magic to design emails that are both beautiful and accessible — with flexible layouts, intuitive tools, and inclusivity woven into every send.

+ get a 40% discount too!

*The discount applies to new accounts only. Account must upgrade to the Business plan by October 15th to qualify. The discount does not apply to other fees (e.g. additional seats).

OUR HOSTS & ESTEEMED PANELISTS

Logan Sandrock Baird

Logan Sandrock Baird 

Senior Community Evangelist

Beefree & Really Good Emails

Paul Airy

Paul Airy

Email Accessibility and Usability Expert

Jaina Mistry

Jaina Mistry

Email, Content and
Brand Marketing Leader

Mark Robbins

Mark Robbins

Software Engineer