A sleek welcome email. Live text messaging evolves seamlessly into the full-width hero image. Nice interactive elements, actionable CTAs, and mobile footer design. Smart application of font-variant-numeric style to only the web font.
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Looks aren’t everything. Does this email follow key accessibility best practices? Our friends at Litmus ran the test.
Emails should have a "meta content-type" and defined character set.
Table roles should be clearly defined. This helps screen readers determine how to interpret the table.
Without a [lang] attribute, screen readers will assume the email is in the default language the subscriber chose when setting up their screen reader. If your email is not in that user’s language, the screen reader may not accurately transcribe your message.
Email headings should be well structured. This will help screen readers easily navigate content.
Specifying "alt text" for these images helps screen readers describe the image.
Text to voice recording and transcript for hearing impaired.
Larger paragraphs of text should be left-justified to improve readability for some readers.