Mailchimp has put together an all-in-one article, where they share the biggest lessons of hundreds of their top marketing genius partners. It’s hard to condense decades of email marketing lessons in one article, and harder still to do it in one email. Nevertheless, we did a pretty good job of it!
TL;DR
It’s great to pool your wisdom from credible sources, of experienced marketing veterans. Mailchimp has access to many of these. You’ll only be learning the best information, from people who have got the relevant experience. The key lessons are condensed below;