AirOps Champions are here

April 3rd

AirOps Champions launches, new research on what gets cited in AI search, new webinar on brand consistency at scale with Attentive and Later, how to build a Brand Kit with MCP, and AirOps at SEO Week 2026.

Introducing AirOps Champions: New Voices for a New Category

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Over the past year, Content Engineering went from an emerging idea to a real discipline: new job titles, restructured teams, hundreds of operators graduating from AirOps Cohort. The operators at the front of this wave are building systems that are redefining how content marketing works. Now it's time for them to lead that conversation publicly.

TL;DR:

→ AirOps Champions elevates Content Engineers. Experienced Content Engineers have a platform to become thought leaders.
→ A showcase for the best work. The operators building the most interesting systems rarely get the recognition their work deserves: Champions changes that
→ Real results earn a spot. Champions is open to AirOps customers and Cohort graduates producing measurable wins.

Learn More & Become a Champion

We analyzed 217,508 retrieved pages across 7,500 commercial prompts and found that citation likelihood comes down to how well your page structure matches the buying stage.

TL;DR:
→ Lists matter for commercial search. Pages with 7 to 26 list sections were 6% to 15.2% more likely to earn a citation.
→ Brevity helps AI search distinguish between options and surface recommendations. Pages averaging 11 to 14 words per sentence had a roughly 7% higher likelihood of being cited.

→ Optimize your content for AI search with these free insights. Add your URL and see your top opportunities to improve structure, discoverability, and accuracy. Try it now.

Read the Full Report

Next Webinar: Brand Consistency and Quality at Scale on 4/9

When content output is limitless, a distinct brand becomes the only real differentiator.

This session brings together brand leaders Jess Ellis (Senior Director, Brand and Content Marketing, Attentive), Kira Klaas (VP, Corporate Marketing and Brand, Later), and Jess Rosenberg (Head of Brand, AirOps), to answer how you maintain quality and consistency when AI is doing the writing.

What you will learn:
→ Why brand differentiation matters more. When every team has the same AI tools, voice and point of view are what set you apart.
→ How to codify brand as infrastructure. Learn to make voice, tone, and guidelines usable by AI agents and teammates alike.
→ What the future of creative roles could look like. See how team structures are shifting with AI and automations.

Save your Spot

How to Build a Brand Kit That Makes Your Content Sound and Look Like You

Learn how to set up an AirOps Brand Kit that gives every AI tool in your stack a single, governed source of truth for voice, audiences, writing rules, and visual guidelines.

TL;DR:
→ Brand Kit is your AI's source of truth. Set it up and every workflow, agent, and MCP-connected tool stays aligned automatically.
→ Configure it by conversation. Using the AirOps MCP (Model Context Protocol) connector, you can add content types, audiences, and visual guidelines from inside Claude with a single prompt.
→ Brand governs visuals too. Add your color palette and each dashboard, deck, or report renders in the right colors without a design handoff.

Read the Guide

AirOps at SEO Week 2026

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AirOps is the exclusive presenting sponsor of SEO Week 2026, April 27–30 in New York City.

SEO Week brings together the practitioners, operators, and builders who are figuring out what search actually looks like next, and we're proud to show up for that community as a presenting sponsor. If you're going, we'll see you there.

Save your spot for SEO Week, April 27-30.

Get Your Tickets

On Our Reading List:

→ Why your brand might be salted caramel: Alexandra Laursen unpacks the Visma AI conference, featuring Alex Halliday, CEO of AirOps.

Get in.
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